No matter how good your portfolio or your website theme is, if it is not optimized, it will not help your business at all. Unless you care for keywords, filenames, tags, meta tags and several technical WordPress design details meant for SEO, your beautiful website theme or great portfolio will not have any effect on search engine ranking results. Don’t put your effort on making your WordPress web design got to waste; you need to optimize your site.
Here are some tips to help your WordPress Web design attain good ranking with search engine results that will help your company grow.
Always use something which is optimized for a site theme. Many codes are used by many themes in order to create design and layout. When search codes do their rankings what they look for is appropriate content and not source codes.
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A sitemap in XML format is ideal for your designed WordPress website.
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An effective optimization will have a unique and high-quality content with the right keywords that is able to highlight the overall theme. A clear, precise and readable content is needed. Text is for readers and not for search engines.
Your website should highlight informative content or specific keywords. In order to get website recognized, it is recommended to use H1 – H6 tags to highlight subtitles, heading, or important sentences. But, overloading this can also be harmful to your website.
When you exchange back-link successfully with different high authority websites, your WordPress website will be recognized by search engines. There should be no irrelevant links to the pages within your designed Word Press site. Overstuffing your website with links is also not beneficial.
Images are important in ranks calculations by search engine so your should not ignore your image file names. Search engine results pages contain text as well as images. Search engines will not be able to recognize images if they do not have the right file name. There should be strategic implementation of the keywords in the file name. Alt tags and title tags are necessary.
Using understandable short permalinks is recommended. The first four words in any permalink are very relevant. The rest of the words in the permalinks have no interest to search engines but the first four words.
Flash should not be used for the optimization of your WordPress website. If you use Flash, search engines will not recognize it, and you will have a website which is not customer friendly since flash increases the loading time of a website. If you restrict the use of Flash, you website can be a fast performing site which can greatly help in your search engine ranking.